Canadian Troubadour Logo
Designed by Doug Smith
Doug has been a graphic designer for 30 plus years with his own company and other graphic work with the Canadian Forces, The Canadian Space Agency and other public and private companies.
He was inspired with creating his own marketing brand after attending the Country Music Awards of Ontario show at the National Arts Centre in Ottawa 2019. Many individuals and groups on stage had their own marketing brand on the back stage screen while the performers were entertaining the audience. He thought to himself and realized he knew someone who could develop his marketing logo...."himself".
Canadian Troubadour cartoon
A Singing Minstral
A troubadour was a composer and performer of Old Occitan lyric poetry during the High Middle Ages from the 11th to 13th Centuries. Since the origin of word troubadour was masculine, a female troubadour is usually called a trobairitz. A term given to any wandering singer or minstrel.
The Canadian Troubadour is a mythical creature from Scotland who sings and entertains the Canadian public from Coast to Coast.
Looking The Part
For many musicians, what they wear on stage is an afterthought. These musicians don’t consider the importance of how they look on stage. Doug understands that stage presence begins when you walk through the door, not when you walk out on stage. Dressing the part also brings the perception of a great performance before starting the show. Dress for success.
The clothes musicians wear are a big part of the concert experience. The day after a performance, audience members tell their friends they saw a concert, not that they heard it. This is profound. Seeing, rather than hearing, a musical performance is built into our very language.
For Doug, his stage look is an enormously important part of his performance. While we often associate this attitude with pop artists like Michael Jackson or Lady Gaga. Many Canadian artists place just as much emphasis on their clothes when they perform such as Shania Twain, Celine Dion, Michael Bublé and to name a few.
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The Great White North
Canadians certainly have a unique sense of humour. We love to make fun of ourselves or each other.
Doug loves to sing about Canadian quirks or jokes from Coast to Coast during his shows. He often makes fun of himself to get people laughing.
Canadian Belt Buckle
It might be hidden behind his guitar from time to time but Doug loves to promote Canada where ever he can in his songs, stage props, clothing, and instruments, etc.